MISSION
The Macquarie Advisers site, a part of Macquaire.com is a purpose-build site for financial advisers, planners, analysts, mortgage brokers, and their support staffs. Macquarie wanted to redefine and recreate the experience of The Macquarie Advisers site, to serve as a tool for users, providing most up-to-date content and tools to help Advisers engage clients and assist with business processes.
APPROACH
RESEARCH
Stakeholder insights:
Contextual inquiry: